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	<title>Comments on: How to Master &#8220;Moments of Truth&#8221; in Sales</title>
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		<title>By: Chris Moline, LEED AP @webmindset</title>
		<link>http://www.signaturemarketingservices.com/uncategorized/how-to-master-moments-of-truth-in-sales/comment-page-1/#comment-50</link>
		<dc:creator>Chris Moline, LEED AP @webmindset</dc:creator>
		<pubDate>Fri, 10 Sep 2010 02:53:24 +0000</pubDate>
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		<description>Some of my sales people make themselves feel better by creating collateral... but it&#039;s something I don&#039;t like to see. Effort in front of a prospect is all that really matters.
Good article.</description>
		<content:encoded><![CDATA[<p>Some of my sales people make themselves feel better by creating collateral&#8230; but it&#8217;s something I don&#8217;t like to see. Effort in front of a prospect is all that really matters.<br />
Good article.</p>
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